Star Wars Day: A feel good story

May the Fourth be with you. Well, technically that was yesterday but here in Singapore, it is a three-day affair so we still have plenty of time to revel in the celebrations. If you don’t already know, this year’s Star Wars Day is held at the mystical Gardens by the Bay.

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Cashing in on Star Wars

With only a little over 2 weeks before the latest Star Wars movie Rogue One sneaks into cinemas here, brands are going into hyperdrive with #simisaialsostarwars. Starting with Citibank. The consumer-friendly bank released tickets on Nov 28 (Monday) to watch the latest Star Wars adventure on iMAX, 3D BEFORE anyone else on the planet has a chance to see what goes into making an interplanetary death ray.

In the interest of the hunt, here’s a list of what other #simisaialsostarwars activities you can look forward to, starting with…

Quick links: Uber | Gold Class | Supermama | Typo | The Falcon’s Hangar | Elohim by Sabrina Goh | Vivocity | Citibank | SMRT

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Star Wars wind-up toys giveaway

(Dec 6) With The Force Awakens just 10 days away, and Christmas only 19 days away, we’re giving away this set of Star Wars wind-up toys! For deets, go to Facebook.com/Everydayforce. May the Force be with you.  

Thank God for Force Friday

So it’s 4am and I’m too excited to sleep.

I’d just returned from the Singapore leg of the global unveiling of Star Wars: The Force Awakens merchandise. Even before the midnight launch at Toys R US United Square, there had been a global unboxing livestreamed around the world on YouTube. While there had been many toys touted and coveted, I had personally kept my eye on the Lego Star Wars: The Force Awakens MIllennium Falcon, which has – gasp! – an old Han Solo minifig! Of course, it was available at our Force Friday launch for $299 but being on crutches meant I had to choose my purchases carefully.

The queue into United Square atrium snaked around the mall

Rebels and Empire forces worked together to keep the rabble in line

Wisely, I decided to keep to a BB8 theme for the night. I’d arrived an hour ahead of the event and was promptly labeled 165 in the queue – which had, by this time, snaked around the basement atrium at United Square. Then it’s hunkering down for the hour.

My queue number – 165. Almost a lucky number, I think

My queue number – 165, almost a lucky number. I think. This ticket also lets me collect a goodie bag at the end of the night.

Nearing midnight, there was a sudden countdown and the queue lurched forward. It didn’t move very fast nor very long though. We’d barely taken five steps before the queue stopped again. This wasn’t unexpected, here was a very determined crowd of people who are craving the latest toys for The Force Awakens – and they WILL NOT BE rushed.

The entrance to the toyshop! I feel like a kid at Christmas!

The entrance to the toy shop! I feel like a kid at Christmas all over again!

Waiting in line didn’t wane our excitement. Of course, the good folks at the 501st Legion made sure we had lots of photo opportunities and there were many kids bashfully asking for portraits with their favourite Sith, Jedis, stormtroopers, scout troopers, rebel pilots and TIE pilots.

Jedis, stormtroopers, everyone wants to lay their hands on The Force Awakens merchandise

Jedis, stormtroopers, everyone wants to lay their hands on The Force Awakens merchandise

When push came to shove, even TIE pilots had to help direct fans to the nearest cashiers. With about 10 cashiers on hand, the queue moved very quickly as you can tell.

TIE Pilots were roped in to manage the very well controlled crowd

TIE pilots were roped in to match fans with cashiers

A “drone” view of the crowd taken by this lonely photographer from the top.

A lone photographer taking aerial shots

A lone photographer taking aerial shots

Lots of merchandise were on display but these First Order stormtroopers were begging to be shot.

Bag these First Order Stormtroopers!

Bag these First Order Stormtroopers!

After an hour of waiting, and another hour browsing the store on crutches – trying very hard not to get my foot trampled on – these were my two precious buys. The coveted Sphero BB8 app-enabled droid ($239) and the Hasbro Black Series Rey with BB8 doll.

Purchases for the night: Sphero BB8 and Black Series Rey with BB8

Purchases for the night: Sphero BB8 ($239) and Black Series Rey with BB8 ($39.90). Considering what i was up against, I think the purchases have been tempered.

Before I head to dreamland to play with my new acquisitions, I leave you with an unboxing of the Sphero BB8 droid. I hope you enjoy it!

Mace and Palpatine: The Force is strong with Star Wars: The Force Awakens

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The Star Wars Celebrations begins!

The day is finally here. The one I’ve been preparing for all my life. My parents have ignored my pleas to celebrate it but I’ve persisted. Finally, I get to celebrate my birthday!

I’ve got my blaster ready to shoot first

But that’s not why you’re here. Tomorrow (1am Singapore time), the doors will open to Star Wars Celebration in Anaheim, California – the biggest gathering of Star Wars geeks ever seen on this galaxy. While I am unable to join the festivities, Disney Studios have arranged for a simulcast of the Star Wars: The Force Awakens panel from Anaheim. We are one of only 23 countries to be given this honour.

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