So it’s 4am and I’m too excited to sleep.
I’d just returned from the Singapore leg of the global unveiling of Star Wars: The Force Awakens merchandise. Even before the midnight launch at Toys R US United Square, there had been a global unboxing livestreamed around the world on YouTube. While there had been many toys touted and coveted, I had personally kept my eye on the Lego Star Wars: The Force Awakens MIllennium Falcon, which has – gasp! – an old Han Solo minifig! Of course, it was available at our Force Friday launch for $299 but being on crutches meant I had to choose my purchases carefully.
Wisely, I decided to keep to a BB8 theme for the night. I’d arrived an hour ahead of the event and was promptly labeled 165 in the queue – which had, by this time, snaked around the basement atrium at United Square. Then it’s hunkering down for the hour.
Nearing midnight, there was a sudden countdown and the queue lurched forward. It didn’t move very fast nor very long though. We’d barely taken five steps before the queue stopped again. This wasn’t unexpected, here was a very determined crowd of people who are craving the latest toys for The Force Awakens – and they WILL NOT BE rushed.
Waiting in line didn’t wane our excitement. Of course, the good folks at the 501st Legion made sure we had lots of photo opportunities and there were many kids bashfully asking for portraits with their favourite Sith, Jedis, stormtroopers, scout troopers, rebel pilots and TIE pilots.
When push came to shove, even TIE pilots had to help direct fans to the nearest cashiers. With about 10 cashiers on hand, the queue moved very quickly as you can tell.
A “drone” view of the crowd taken by this lonely photographer from the top.
Lots of merchandise were on display but these First Order stormtroopers were begging to be shot.
After an hour of waiting, and another hour browsing the store on crutches – trying very hard not to get my foot trampled on – these were my two precious buys. The coveted Sphero BB8 app-enabled droid ($239) and the Hasbro Black Series Rey with BB8 doll.
Before I head to dreamland to play with my new acquisitions, I leave you with an unboxing of the Sphero BB8 droid. I hope you enjoy it!